04 / Tracking

Every Lead, Every Source

First touch and last touch on every lead, so spend maps to revenue.

Live capture · added on top of the pipeline below

Live form submissions

Submitted today

Average score

Calls booked

Dashboard

Followers: 18,400
Visitors: 42,160
Leads: 9,610
Booked calls: 1,058
Closed clients: 196
MRR: $97,400
ROAS: 6.2x
CPL: $2.32

Leads and clients by channel

Funnel volume

Full Conversion Funnel

Impressions

1,940,000

100%

Visitors

42,160

2.2%

Plan starts

26,140

62%

Leads

9,610

37%

Webinar opt ins

3,120

32%

Booked calls

1,058

11%

Closed clients

196

22%

Members

164

84%

Attribution By Channel

Channel	Visitors	Leads	Calls	Clients	Spend	ROAS
Meta Ads	9,350	2,140	244	46	$6,400	5.1x
Google	7,900	1,980	232	51	$4,900	7.4x
LinkedIn	7,420	1,810	208	42	$0	-
Instagram	6,180	1,420	152	26	$1,200	4.2x
TikTok	4,260	940	108	17	$800	3.6x
YouTube	3,890	820	84	11	$0	-
X	1,740	320	20	2	$0	-
Pinterest	1,420	180	10	1	$0	-

CRM

Live submissions · newest first

Nothing captured yet. Fill in the form on the landing page and the lead appears here with every answer, its source and the full page history.

Existing pipeline

Company	Source	Status	Value
Gulf Coast Roofing	Meta Ads / retarget-video-03	Closed	$6,500
Naples Dental Group	Google Search / automation agency	Booked	$9,700
Tidewater Homes	LinkedIn Organic / founder post	Nurturing	$3,200
Peak Fitness	TikTok Organic / before after	Member	$497 / mo

Click a name to open the lead record

Lead Journey

Marcus Webb · Gulf Coast Roofing

1Meta ad view
2Landing page
3Instant plan
4Results
5Email 2
6Booked call
7Closed

Priya Raman · Naples Dental Group

1Blog article
2Landing page
3Instant plan
4Webinar
5Scheduler

Dean Alvarez · Tidewater Homes

1LinkedIn post
2Landing page
3Instant plan
4Email 1
5Email 2
6Newsletter

Karen Blake · Peak Fitness

1TikTok video
2Landing page
3Instant plan
4Booked call
5Closed
6Membership